SEO Frequently Asked Questions (FAQ)

Q:Why doesn't my Web site rank very well in the search engines?
A: Having your website rank high in the search engines is a science and the rules for search engine optimization (SEO) are always changing. Here are some reasons why you may be having poor ranking:

  - Incorrect usage of the TITLE tag or no TITLE tag content.
  - Too many occurences of the same word in a page (spamming).
  - Missing H1 and H2 heading tag content.
  - Missing ALT tag content in your graphic links.
  - No meaningful content in the first 250 characters on each page.
  - Less than 200 words per page.
  - Very few pages on your website.
  - No links from other websites to your website (link popularity).
Also, you should always submit your site to any search directories manually. Please do not use automated submission services.

Q:How long does it take for SEO results to kick in?
A: The amount of time required to see results of search engine optimization work range anywhere from 30 days for existing sites in local or niche markets to 24 months for new websites in a competitive of national/global market.

Q:What is my site ranking dependent on?
A: Site ranking tends to be "cumulative" and is dependent on the following factors:


  - The specific keyword phrases (search terms) that have been targeted
  - The overall competitiveness of your industry - how many players are there
  - Whether you are targeting a regional, national, or international market
  - How well ranking is monitored and the site tweaked over time for SEO improvement
  - The progress of your reciprocal linking campaign
  - number of competitor sites achieving new ranking themselves.

Q:Does every page of my website really need to be optimized?
A: In a word - yes. Every page of a website can be a potential entry point for visitors. You can't predict which page or pages will be ranked the best for specific keywords. As such, each page must be individually optimized to for optimal ranking. Collectively, all pages of your website reinforce the common "theme" of the site, which also can help boost ranking. Don't assume that your home page is the most important page on your site.

Q:Why are SEO services so expensive?
A: SEO is a highly-specialized craft requiring much research, forethought, skill and can be extremely time-consuming to implement correctly. However, compared to offline and print advertising, SEO is quite cheap. The cost of having your website SEO optimized is by far the best advertising dollars spent and the return on your investment (ROI) can be very great.

Q:Can you guarantee a number #1 position in the search engines?
A: Nobody can guarantee a number #1 position or specific ranking for your site for a given keyword phrase. There are simply too many factors beyond anyone's control - the search engines changing their ranking algorithms, efforts made by competitors, and new sites being added to the Web.

Obtaining a specific ranking is analogous to managing a portfolio. Your financial advisor will do their best to monitor the stock market and other indicators and to make sure your portfolio is managed to the best of their abilities. However, your advisor cannot guarantee that your portfolio will be at a specific £,$,Euro value or even that the amount will be up at all by a given date.

Dial Up Frequently Asked Questions (FAQ)

Q: What is dial up internet access?
A: Dial up internet access is when a computer connects to the internet using a standard telephone line. It does this by using a modem, which converts the digital data into an analogue signal, and back again. The reason it is called dial up is that a telephone number is used e.g. for NetSector Dial Up 0845 665 3000.

Q: Do I need to buy any equipment?
A: You just need a computer, a modem and a telephone line. Most computers (especially laptops) come with modems built in along with the connecting cables. If you don't have this supplied with your computer, you can buy external dial up modems very cheaply from computer shops.

Q: Is it really free?
A: NetSector Dial Up doesn't have a set up or monthly fee, so you won't pay NetSector anything at all. It is what's called a pay as you go service, so if you don't use it there are absolutely no charges. When you do use it to connect to the internet there is just a pence per minute charge which will appear on your telephone bill.

Q: I have broadband, so why would I need NetSector Dial Up?
A: You can always have both broadband and dial up. The advantage of signing up to a dial up service is that if there are any problems with your broadband supplier you could use your dial up service as a back up. Also a dial up service can be used from any location, your home, office, your friend's place, a hotel - anywhere there is a telephone line.

Q: But what if I'm not a customer of NetSector?
A: You don't have to have any other NetSector products or services to have NetSector Dial Up. Just choosing your operating system from the drop down menu above and install the software on your computer. NetSector Dial Up is a means of accessing the internet, your email and your website if your broadband has problems or if you are away from home. There is no contract with NetSector.